Linda Bovaird – Role Model Campaign

Photographer: Gina Tamer Saad ©
Make-up artist: Olena Tvorcha

BOL.COM

“Bol.com wants to advance an inclusive society in which all people have equal opportunities. Unfortunately women currently do not have equal opportunities to men. At least not yet. Supporting role models to inspire and motivate women to pursue their dreams is just one of the ways in which we want to advance the position of women in society. “

Linda Bovaird
Director Engineering BRMG, Fintech and Finance at Bol.com

About

“Over the past thirty years, I have built a successful career in the tech industry.I started as a software engineer and quickly worked my way up to become a manager in 2005. By 2013, I was leading multiple innovation teams and was responsible for larger domains. Currently, I serve as the Engineering Director of the Advertising, Marketing, and Shopping Teams at bol.com, where I work closely with the Product Director to make sure that we are realizing the strategic goals in this domain. Building a reliable platform, delivering on our commitments and increasing the innovation power of the teams is a top priority for me.”

What advice would you give to your younger self?

“My advice to my younger self would be to worry less about what others think of you, don’t let that distract you, remain confident in your abilities, don’t be afraid to fail because that’s how you learn, and never give up on your dreams. You have what it takes to succeed and make a meaningful impact in the tech industry.”